Browsing Thesis & Dissertation - Διατριβές & Διδακτορικές by Subject "The Impulsive Buying Behaviour"

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  • The Influence of The Big Five Personality Traits on Consumer Impulsive Buying Behaviour 

    Philippov, George (Business Administration Programm, School of Economic Sciences and Business, Neapolis University Pafos, 2020-10)
    Impulsive buying behaviour has been extensively researched over the past seventy years. Over the last decade, there has been an increasing interest into the psychological influence on impulsive buying behaviour. The objective ...