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Marketing Strategy for Neapolis University Pafos

dc.contributor.advisorPolitis, John
dc.contributor.authorMoschatos, Ioannis
dc.date.accessioned2016-01-12T08:31:02Z
dc.date.available2016-01-12T08:31:02Z
dc.date.issued2012
dc.identifier.urihttp://hdl.handle.net/11728/7036
dc.description.abstractIt is more than obvious that the demand for higher education in Cyprus has been increased gradually the last decade. Considering that the public institutes of higher education can not cover the increased demand, a number of private universities have been firmed. The competition in private higher education is anticipated to be rigorous in the oncoming years. Thus, the implementation of an effective marketing strategy that synchronizes with the potential students’ needs is crucial for the efficient performance and the long-lividness of a Private University among rivals. This study intends to identify and produce effective paths of marketing strategy in order to compromise a Private University’s services to local population’s trends and demands for higher education.en_UK
dc.language.isoenen_UK
dc.publisherBusiness Administration Program, School of Economic Sciences and Business, Neapolis University Pafosen_UK
dc.rightsΑπαγορεύεται η δημοσίευση ή αναπαραγωγή, ηλεκτρονική ή άλλη χωρίς τη γραπτή συγκατάθεση του δημιουργού και κάτοχου των πνευματικών δικαιωμάτωνen_UK
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/en_UK
dc.subjectPrivate Universityen_UK
dc.subjectUndergraduatesen_UK
dc.subjectPostgraduatesen_UK
dc.subjectCyprusen_UK
dc.subjectMarketing Strategyen_UK
dc.subjectMarketing Planen_UK
dc.subjectNUP (Neapolis University Pafos)en_UK
dc.titleMarketing Strategy for Neapolis University Pafosen_UK
dc.typeThesisen_UK


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Απαγορεύεται η δημοσίευση ή αναπαραγωγή, ηλεκτρονική ή άλλη χωρίς τη γραπτή συγκατάθεση του δημιουργού και κάτοχου των πνευματικών δικαιωμάτων
Except where otherwise noted, this item's license is described as Απαγορεύεται η δημοσίευση ή αναπαραγωγή, ηλεκτρονική ή άλλη χωρίς τη γραπτή συγκατάθεση του δημιουργού και κάτοχου των πνευματικών δικαιωμάτων