Browsing by Subject "communication"
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Critical success factors in customer relationship management (CRM): a successful CRM implementation project in a service company
(Business Administration Program, School of Economics Sciences and Business, Neapolis University Paphos, 2015)This research paper examines the strategic role of a CRM application in an organization and analyze the success factors of CRM implementation10 in firm. The purpose of this study is to find the critical success factors ...
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School Leadership Innovations and Creativity: The case of communication between school and parents.
(Elsevier, 2010)In this work we examine how the creativity of the school leaders improves the relationships between school and parents through the innovations. Our study is based on a quantitative approach to the issue through interviews ...