Articles
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International Agritourism Ventures and Digital Tools: Enhancing Entrepreneurship Education Through Simulation
(IGI Global, 2025)Digital tools have become essential to the growth and sustainability of international agritourism ventures. E-commerce and social media enable agritourism businesses to expand their market reach, improve customer engagement, ...
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International Trade and Business Intelligence: A Systematic Literature Review and Research Agenda
(IGI Global, 2025)This chapter underscores the transformative role of business intelligence (BI) in shaping international trade. Through a systematic literature review, 24 documents were identified revealing ten key thematic clusters which ...
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Trade Wars and International Relations: Implications for Global Supply Chains, Technological Advancement, and Energy Security
(IGI Global, 2025)This chapter explores the profound disruptions to globalization and trade liberalization caused by the resurgence of trade wars in the 21st century. Driven by geopolitical rivalries and shifting economic power dynamics, ...
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Artificial Intelligence-Powered Tools for Personalized Product Recommendations in E-Commerce: The Role of User Satisfaction on Online Purchase Decisions
(Springer Nature, 2025-06-25)Since their inception, e-commerce platforms have been continuously innovating to enhance the user experience. The application of artificial intelligence (AI) in various areas of digital marketing, especially in ...
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Technology Acceptance Model for Metaverse Applications in the Tourism and Hospitality Industry
(Springer Nature, 2025-06-25)Metaverse has gained a lot of attention in recent years for its potential in the tourism and hospitality industry. As a disruptive technology, Metaverse offers an immersive experience that takes advantage of the virtual ...
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The Role of Search Engine Optimization Awareness in Decision-Making: Applying the Technology Acceptance Model to Online Travel Agencies
(Springer Nature, 2025-04-30)Over the past few decades, e-commerce has become a dominant force in global commerce and has had a significant impact on the tourism industry. Although search engines affect the online experience of Internet users on ...
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Travel Decision-Making and Digital Engagement: The Impact of Attitudes Toward European Destination Websites and Online Co-creation on User Intentions
(Springer Nature, 2025-08-31)The increasing significance of digital engagement in the tourism sector has led to a heightened interest in the ways in which Destination Development, Management and Marketing Organizations (DDMMOs) websites influence ...
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Travel Decision-Making and Digital Engagement: The Impact of Attitudes Toward European Destination Websites and Online Co-creation on User Intentions
(Springer Nature, 2025-08)The increasing significance of digital engagement in the tourism sector has led to a heightened interest in the ways in which Destination Development, Management and Marketing Organizations (DDMMOs) websites influence ...
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Tourists’ Behavior Toward Hotel Service Robots: Application of the Big Five Personality Traits Framework
(2025)The accelerated pace of technological advancement has had a signifi cant impact on the tourism and hospitality sectors, particularly with regard to the integration of service robots into hotel operations. These robots ...
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Geopolitical Risks: Threats or Opportunities in Shaping Entrepreneurial Intentions?
(European Conference on Innovation and Entrepreneurship, 2025-09-19): Geopolitical risks have intensified globally, creating both challenges and opportunities for entrepreneurs. This study examines the impact of geopolitical risk on entrepreneurial intentions using the Theory of Planned ...
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The Impact of Greenwashing Awareness and Green Perceived Benefits on Green Purchase Propensity: The Mediating Role of Green Consumer Confusion
(MDPI, 2025-07-18)In response to the increasing demand for environmentally friendly products and the parallel rise of deceptive green marketing practices, this study examines the impact of greenwashing awareness and green perceived benefits ...
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Digital and Entrepreneurial Competencies for the Bioeconomy: Perceptions and Training Needs of Agricultural Professionals in Greece, Italy, Portugal, and Sweden
(MDPI, 2025)As the European Union advances its bioeconomy strategy, the agricultural sector emerges as a key domain requiring targeted upskilling in digital and entrepreneurial com petencies. This study examines how agricultural ...
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Exploring Synergies Among European Universities, Government, Industry, and Civil Society on Promotion of Green Policies and Just Transition Facets: Empirical Evidence from Six European Countries
(MDPI, 2025-08-20)This cross-country study examines how higher education institutions collaborate with government, industry, and civil society to promote the European Green Deal and Just Tran sition initiatives. Framed within the quadruple ...
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Evaluation of Quality and Equality in Education Using the European Foundation for Quality Management Excellence Model—A Literature Review
(MDPI, 2024)Purpose: The purpose of this study was to determine the effects of the European Foundation for Quality Management (EFQM) Excellence Model on education and its contribution to ensuring high-quality education equality. ...
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Improving the Effectiveness of Entrepreneurs by Integrating Environmental, Social, and Governance Principles Into the Management of Human Resources
(IGI Global, 2024)This study examines the benefits of combining ESG (environmental, social, and governance) concepts with HRM to boost entrepreneurial success. The authors use the conceptual method to explore how environmental, social, ...
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The Role of Artificial Intelligence in Employee Wellness and Mental Health
(2024)Purpose This chapter investigates the function of Artificial Intelligence (AI) in im proving employee well-being and psychological well-being. The goal is to investigate how AI-driven systems and instruments are being ...
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The Strategic Role of Green HRM in Hospitality Industry for Reaching Sustainable Development Goals
(IGI Global, 2025)The current chapter focuses on developing a comprehensive approach in relation to the strategic role of human resources (HR) within the hospitality industry, as this constitutes a major aspect for sustainable development ...
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The Importance of Green Human Resources: Green Ambidexterity and Environmental Performance
(IGI Global, 2025)This chapter will look at how Green Human Resources-GHR can help firms im prove their environmental sustainability. It investigates how green ambidexterity - the ability to balance both extraction and exploration ...
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Looking back and Looking Forward : Current and Future Practices in Green Human Resources Management (RM) and Green Innovation
(IGI, 2025)This study emphasises the need for green innovation and GHRM in organisations to achieve long-term sustainability and environmental goals. It summarizes a factorial investigation of GHRM, green innovation, and environmental ...
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SG in Digital Era Becomes DESG: The Impact of DESG on Students’ Attitudes and Higher Education
(IGI, 2025)Purpose: The study examines digital environmental, social and governance (DESG) impact on attitudes of students aiming to enhance students’ awareness digital environmental, social and governance (DESG) sustainability ...
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