Browsing Thesis & Dissertation - Διατριβές & Διδακτορικές by Subject "customer behaviour"

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  • The impact of social media on customer behaviour in the hospitality industry 

    Pozidou, Despoina (Digital Marketing Program, School of Economic Sciences and Business, Neapolis University Pafos, 2022)
    Social media networks such as Facebook, Instagram, LinkedIn, YouTube, and Twitter offer a variety of channels for the hotel business to sell products and services. Social networking sites include media technologies that ...

  • Key factors influencing customer buying behaviour in the cyprus real estate market 

    Delimpaltidou, Inna (Business Administration Program, School of Economic Sciences and Business, Neapolis University Pafos, 2015)
    Buying a property is one of the most important decisions people make in their lives. This thesis investigates customer behaviour in the real estate market of Cyprus. As it was revealed from the literature review carried ...