Browsing by Author "Irakleidi, Evangelia"
Now showing items 1-1 of 1
-
How do visitors to Pafos, Cyprus perceive its brand image as a destination?
Irakleidi, Evangelia (Master (MSc) in Digital Marketing, School of Economics, Administration and Computer Science, Neapolis University Pafos, 2023-05)The main objective of this research is to gain a deeper understanding of the perceptions, preferences, and experiences of visitors to Pafos, by developing a robust theoretical foundation. The methodology employed in this ...