Browsing by Subject "marketing rules"

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Consumer behaviour in marketing. Customer satisfaction and marketing strategy examination on hotel industry and wedding planning in Cyprus for three to five star hotels based on customers behaviour

Christoforou, Pavlos (Business Administration Programm, School of Economic Sciences and Business, Neapolis University Pafos, 2016-08-17)

Everybody is aiming for high profits and competitive advantage, but, still, there are many organizations that haven’t found out yet that the answer is right in front of them and around them. The answer is hidden into the ...