Browsing School of Economic Sciences and Business by Subject "Tourism industry"

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  • Technology Acceptance Model for Metaverse Applications in the Tourism and Hospitality Industry 

    Deirmentzoglou, Georgios A; Agoraki, Konstantina K; Varelas, Sotirios; Anastasopoulos, Ioannis; Anastasopoulou, Eleni E. (Springer Nature, 2025-06-25)
    Metaverse has gained a lot of attention in recent years for its potential in the tourism and hospitality industry. As a disruptive technology, Metaverse offers an immersive experience that takes advantage of the virtual ...