Browsing International Journal of Entrepreneurship and Innovative Competitiveness – IJEIC by Subject "transformative marketing"
Now showing items 1-1 of 1
-
The Fourth Industrial Revolution: an initial investigation into the marketing opportunities and challenges for entrepreneurs.
(Research Institute for Entrepreneurship Development (RIED): Neapolis University, Pafos, 2019-11)The Fourth Industrial Revolution (Schwab 2016) will present an innumerable amount of opportunities and challenges to a range of entrepreneurs. The 23-shifts identified within the Fourth Industrial Revolution (Schwab 2016) ...
