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E-commerce: SMEs and electronic retailing (the B2C model): e-tailing the way forward: case study - Kouross Fashions Ltd
(Business Administration Programm, School of Economics Sciences and Business, Neapolis University Paphos, 2012)
As globalization of the business world unfolds, competition is dominated to the global economic
marketplace, making a business objective more difficult to accomplish. Therefore the companies
are seeking for strategies ...