Understanding Online News: Uses and Gratifications of Mainstream News Sites and Social Media
dc.contributor.author | Siakalli, Michailina | |
dc.contributor.author | Masouras, Andreas | |
dc.contributor.author | Papademetriou, Christos | |
dc.date.accessioned | 2015-12-07T12:57:01Z | |
dc.date.available | 2015-12-07T12:57:01Z | |
dc.date.issued | 2015 | |
dc.identifier.uri | http://hdl.handle.net/11728/6331 | |
dc.description.abstract | In this study the uses and gratifications obtained from Mainstream News sites and Social Media when the users read online news is explored. A comparative work is done between the two in order to examine the differences on the type of needs and requirements that each of these Media satisfies. The trust and interactivity that participants illustrate in reading online news is also examined. | en_UK |
dc.language.iso | en | en_UK |
dc.relation.ispartofseries | International Journal of Strategic Innovative Marketing;Vol. 03 | |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/4.0/ | en_UK |
dc.subject | Uses and gratifications | en_UK |
dc.subject | Mainstream news sites | en_UK |
dc.subject | Social Media | en_UK |
dc.subject | Trust | en_UK |
dc.subject | Intensity | en_UK |
dc.title | Understanding Online News: Uses and Gratifications of Mainstream News Sites and Social Media | en_UK |
dc.type | Article | en_UK |
dc.doi | 10.15556/IJSIM.02.03.001 |
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