Show simple item record

International marketing strategies, policies and characteristics of west Cyptus real estate buyers.

dc.contributor.advisorTsaklanganos, Angelos
dc.contributor.authorChristodoulou, Antreas
dc.description.abstractThe last decades the world faced an unpredictable influence from globalization. It is developed so high and quickly that almost impact every part of organizations and business environment. Small and medium enterprises at real estate industry at west Cyprus has impacted as well. This thesis will highlight the international marketing strategies and policies and characteristics of west Cyprus buyers from a variety of published and unpublished sources, primary and secondary research. This thesis will emphaze the different characteristics of the main buyers in Cyprus such as power at the negotiations phase, characteristics of property type that they prefer and who this is linked to their maturity, locations they desire more and characteristics on the online searches. Finally this thesis will present a private research with data that accumulate especially for the needs of this thesis, this results will presented at a different Chapter with discussion and recommendations.en_UK
dc.publisherBusiness Administration Program, School of Economics Sciences and Business, Neapolis University Paphosen_UK
dc.rightsΑπαγορεύεται η δημοσίευση ή αναπαραγωγή, ηλεκτρονική ή άλλη χωρίς τη γραπτή συγκατάθεση του δημιουργού και κάτοχου των πνευματικών δικαιωμάτωνen_UK
dc.subjectBusiness environmenten_UK
dc.subjectWest Cyprusen_UK
dc.subjectReal estateen_UK
dc.titleInternational marketing strategies, policies and characteristics of west Cyptus real estate buyers.en_UK

Files in this item


This item appears in the following Collection(s)

Show simple item record