Browsing Department of Economics and Business by Title
Now showing items 51-70 of 603
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H Αξιολόγηση της Απόδοσης των Δημοσίων Υπαλλήλων στην Ελλάδα και την Ευρωπαϊκή Ένωση. Μια Συγκριτική Μελέτη.
(Πρόγραμμα Δημόσιας Διοίκησης, Σχολή Οικονομικών Επιστημών και Διοίκησης, Πανεπιστήμιο Νεάπολις Πάφου, 2018-12)Η Διοίκηση των Ανθρώπινων Πόρων φέρει βασικές λειτουργίες που περιλαμβάνουν, τη στελέχωση των δημοσίων και ιδιωτικών οργανισμών όπως επίσης και την αξιολόγηση της απόδοσης των υπαλλήλων τους. Η ανάπτυξη ενός ανταγωνιστικού ...
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H επίδραση της πανδημίας στη λειτουργία των Κέντρων Ημέρας για παιδιά με Αυτισμό: Η περίπτωση ενός Κέντρου Ημέρας Παιδιών και Εφήβων με Αυτισμό.
(Μεταπτυχιακό Πρόγραμμα Δημόσιας Διοίκησης, Σχολή Οικονομικών Επιστημών και Διοίκησης, Πανεπιστήμιο Νεάπολις Πάφου, 2023-01)Εισαγωγή: Η πανδημία του Covid-19 οδήγησε σε μεγάλες αλλαγές στον τομέα της εκπαίδευσης, ιδιαίτερα τις περιόδους κατά τις οποίες η λήψη μέτρων υποχρέωσε για κοινωνική απομόνωση με το μέτρο της απαγόρευσης της κυκλοφορίας ...
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H επίδραση του nudge marketing στα μέσα κοινωνικής δικτύωσης και στο ecommerce και η διαμόρφωση της αγοραστικής συμπεριφοράς των φοιτητών
(Πρόγραμμα Ψηφιακό Μάρκετινγκ , Σχολή Οικονομικών Επιστημών και Διοίκησης, Πανεπιστήμιο Νεάπολις Πάφου, 2022-05)Στη σύγχρονη κοινωνία, όπου οι απαιτήσεις των επιχειρήσεων αλλά και των καταναλωτών ολοένα και αυξάνονται, μεγάλες εταιρείες ψάχνουν συνέχεια τρόπους να βρίσκονται σε αλληλεπίδραση με τον καταναλωτή προσπαθώντας να κατανοήσουν ...
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H Προώθηση των Καλλυντικών στα Social Media
(Μεταπτυχιακό Πρόγραμμα στο Ψηφιακό Μάρκετινγκ, Σχολή Οικονομικών Επιστημών και Διοίκησης, Πανεπιστήμιο Νεάπολις Πάφου, 2024-01)Στη σύγχρονη εποχή, ο κλάδος των καλλυντικών βιώνει μια αξιοσημείωτη μεταμόρφωση, χάρη στην εξάπλωση του digital marketing. Η εργασία αυτή αναλύει τη σημασία του ψηφιακού μάρκετινγκ στην ανάπτυξη και εδραίωση των επιχειρήσεων ...
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Hotel Resort & Spa development for disable people
(Business Administration Programm, School of Economic Sciences and Business, Neapolis University Pafos, 2016)All disabled people have the right on accessible tourism like all normal people, because they are normal people. The development of a hotel for disable persons will be the perfect project for Cyprus Tourism Industry and ...
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How do visitors to Pafos, Cyprus perceive its brand image as a destination?
(Master (MSc) in Digital Marketing, School of Economics, Administration and Computer Science, Neapolis University Pafos, 2023-05)The main objective of this research is to gain a deeper understanding of the perceptions, preferences, and experiences of visitors to Pafos, by developing a robust theoretical foundation. The methodology employed in this ...
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How mobile branding, affects the purchase decision of customers on Pafos’ market. An investigation of the power and influence that mobile branding has on customers’ choice
(Master of Business Administration, Shcool of Business, Neapolis University Pafos, 2014)Every time a consumer decides to purchase a mobile phone takes into consideration various factors that are crucial for his/her choice. Nowadays, with evolution in technology and globalization is easy for consumers to be ...
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How startups can develop CSR to build brand reputation
(Digital Marketing Program, School of Economic Sciences and Business, Neapolis University Pafos, 2022-05)This qualitative diploma study paper examines the integration of Corporate Social Responsibility (CSR) in building brand reputation and competitive advantage of SME startups and seeks to explore the drivers to, the importance ...
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Impact of Covid-19 pandemic on micro, small & medium enterprises in Nigeria (MSME)
(Business Administration Program, School of Economic Sciences and Business, Neapolis University Pafos, 2021-01)The coronavirus pandemic has significantly impacted the operations of MSMEs as it affects both the demand and supply of products and services provided by these MSMEs. Apart from its effect on the demand and supply, it also ...
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The impact of economic crises on the development of innovation and entrepreneurship
(Business Administration Programm, School of Economic Sciences and Business, Neapolis University Pafos, 2017)Economists are describing crises affect in numbers how crises has affected counties all over the world, but how do companies are finding solutions to overcome crises when financial resources are less available and does ...
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The Impact of Emotional Intelligence in the Banking Sector
(Business Administration Program, School of Economics Sciences and Business, Neapolis University Paphos, 2012)Emotional Intelligence (El) is arguably one of the most passionately debated constructs in the field of social sciences. Yet to date, there has been a very little consensus on what it is, what it measures and its unique ...
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The impact of external shocks on the performance and valuation of big pharmaceutical companies
(Business Administration Program, School of Economic Sciences and Business, Neapolis University Pafos, 2022-01)The twenty first century was full of surprises. A deadly virus called Covid-19 has risen that threatens the humanity and plagues each corner of the world. By the occasion of this current crisis many questions were raised ...
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The impact of macroeconomic variables on Stock Market returns. The case of Athens stock exchange
(Business Administration Program, School of Economic Sciences and Business, Neapolis University Pafos, 2021-01)This study investigates the relationship between the macroeconomic variables and the Greek Stock Market. From the opening of Greek stock market and specifically from 1876, it can be observed that the returns of Athens stock ...
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Impact of reward management on employment retention and performance
(Business Administration Programm, School of Economic Sciences and Business, Neapolis University Pafos, 2017)This study aims to assess the importance of rewarding experienced and high performing staff. During the times when the amount of financial rewards is restricted by the economic climate, retaining high performers with rewards ...
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The impact of social media on customer behaviour in the hospitality industry
(Digital Marketing Program, School of Economic Sciences and Business, Neapolis University Pafos, 2022)Social media networks such as Facebook, Instagram, LinkedIn, YouTube, and Twitter offer a variety of channels for the hotel business to sell products and services. Social networking sites include media technologies that ...
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The impact of Twitter posts on the performance of the airline: the case study of Lufthansa & Swiss International airlines.
(Μεταπτυχιακό Πρόγραμμα Ψηφιακό Μάρκετινγκ, Σχολή Οικονομικών Επιστημών και Διοίκησης, Πανεπιστήμιο Νεάπολις Πάφου, 2023-05)Με την ολοένα αυξανόμενη σημαντικότητα των μέσων κοινωνικής δικτύωσης και την διαδικτυακή παρουσία στις στρατηγικές ψηφιακού μάρκετινγκ,οι καταναλωτές προϊόντων και υπηρεσιών έχουν συνειδητοποιήσει τη δύναμη που τους δίνουν ...
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The importance of corporate governance and the role of risk management in the business sector.
(Business Administration Program, School of Economics Sciences and Business, Neapolis University Paphos, 2014)Corporate Governance is the set of rules that define the relationship between stakeholders, management, and board of directors of a company and influence how that company is operating. At its most basic level, corporate ...
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Including pupils with special educational needs and disabilities in primary school: Strategies and Approaches
(Business Administration Program, School of Economic Sciences and Business, Neapolis University Pafos, 2021)Learning disabilities is a complex and multifaceted field in research and practice. The heterogeneity and diversity of learning disabilities, their ever-increasing frequency in student population, and the lack of clear-cut ...
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The influence of advertising on consumer beahaviour
(Business Administration Program, School of Economics Sciences and Business, Neapolis University Paphos, 2015)Advertising is a powerful tool. Given the amount of money that is spent on this marketing medium by the major corporations, advertisers obviously feel that they can influence consumer decisions and thus behavior. Advertisements ...
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The influence of leadership styles, work environment and job satisfaction of employee performance : a case study of the Ghana health service, Kumasi Metropolis
(Business Administration Programm, School of Economic Sciences and Business, Neapolis University Pafos, 2019)The performance of employees has become a major concern for organizational changing environment presently. Individual’s performance is surrounded with several factors which includes leadership style, work environment and ...