Job satisfaction among employees is a field of great interest, since it is considered a very important concept for every business. The purpose of this study is to measure the overall job satisfaction of employees at ...

Buying a property is one of the most important decisions that local people or foreigners make in their lives, either for investing, or for holiday / permanent residence in the country they select. This thesis investigates ...

Buying a property is one of the most important decisions people make in their lives. This thesis investigates customer behaviour in the real estate market of Cyprus. As it was revealed from the literature review carried ...

Nowadays, where markets are becoming extremely demanding and competitive there is a need for project success. What is more, there is a need for someone who will be able to lead the process of the project, a leader, a project ...

A highly structured survey was developed, broken down into three sections, with the objective of validating the concepts of leadership in project management, how they are applied in the construction field, and how the ...

Η πραγματοποίηση αγορών μέσω κινητού τηλεφώνου (m-shopping) αποτελεί πλέον μια κοινή πρακτική στο περιβάλλον του ηλεκτρονικού εμπορίου μεταξύ των καταναλωτών. Σκοπός της παρουσίας είναι η διερέυνσησ των παραγόντων που ...

In our century everybody lives in the process of selling and buying some services, products or ideas. A proper marketing strategy is one of the most important and long-life parts in the success of any companies. Within ...

It is more than obvious that the demand for higher education in Cyprus has been increased gradually the last decade. Considering that the public institutes of higher education can not cover the increased demand, a number ...

This thesis study is developed under the lights of new challenge related to rural tourism sector in Cyprus. With the effects of emerging term attraction techniques from a Marketing perspective, agro tourism concept has ...

Tourism is very important for every country for many years now. Many economies of many countries depend on the tourism. As years go by, Cyprus economy depends on the tourism industry and every year there is a growth on the ...

Quality and quality management is one of the major factors companies should concentrate their efforts on in today's highly volatile and sensitive business environment in order to diversify and excel. In a healthcare ...

Purpose: The aim of this study was to investigate the service quality within Cypriot banks based on the beliefs of 135 participants, with the use of a Greek translated version of SERVQUAL. Design/Methodology/Approach: ...

The purpose of this research work is to examine whether there is a need and space for mergers and acquisitions regarding accounting/audit firms in Cyprus. The study analyzes the new economic environment and the stricter ...

In the middle of the 90's Russia has experienced a period of massive creation of the financial pyramids. This period has become an integral part of the story of Russia in transition period. Nevertheless, the Russian financial ...

Investment portfolio issues take a leading position in modern economic science due to their relevance in a developed market. However, the conditions of the Russian economy does not allow fully apply the general principles ...

Σκοπός της εργασίας είναι αρχικά να ερευνήσει επαρκώς την επιστήμη του νεύρο-μάρκετινγκ και ταυτόχρονα να τη συνδέσει με τη καταναλωτική συμπεριφορά των καταναλωτών και συγκεκριμένα των τουριστών. Βασικό ερώτημα της ...

Η παρούσα έρευνα μελετά τον τρόπο που οι καταναλωτές αντιλαμβάνονται μία συσκευασία και, στη συνέχεια, μελετά τον τρόπο με τον οποίο η αντίληψη αυτή, μπορεί να καθορίσει τον (επανα)σχεδιασμό μίας συσκευασίας, αξιοποιούμενη ...

Ο βασικός σκοπός της παρούσας μεταπτυχιακής διατριβής είναι η μελέτη της έννοιας και της συμβολής του Nudge Marketing στη λήψη αγοραστικών αποφάσεων, ειδικά σε ό,τι αφορά την ψηφιακή πραγματικότητα. Η ώθηση, ως μια τεχνική ...

Δεκαπέντε χρόνια μετά από την εισαγωγή στα συμπεριφορικά οικονομικά της Θεωρίας της Ώθησης, μιας κεντρώας πολιτικής και φιλοσοφικής θεωρίας, που περιγράφεται στο ομώνυμο βιβλίο Nudge των Richard Thaler και Cass Sunstein, ...

Η παρούσα ερευνητική εργασία ασχολείται με τη διερεύνηση του βαθμού ύπαρξης συσχέτισης ανάμεσα στη Συναισθηματική Νοημοσύνη του Διευθυντή - Ηγέτη ενός εκπαιδευτικού οργανισμού με την αποτελεσματικότητά του, καθώς και με ...